Free download
The launch checklist we use for every show
Everything we do to launch a show, from the first idea to the first 90 days. We used it to launch What Your Therapist Thinks, which hit #1 in Apple Podcasts Mental Health and 500,000 plays in its first season.
The PodVision Launch Checklist
Free 6-page PDF
What's inside
Our complete launch process
- 1
Strategy & concept
8 to 12 weeks before launch · 8 checks
- 2
Branding & visual identity
6 to 8 weeks before launch · 7 checks
- 3
Production setup
6 to 8 weeks before launch · 8 checks
- 4
Content creation
4 to 6 weeks before launch · 6 checks
- 5
Pre-launch buzz
2 to 4 weeks before launch · 7 checks
- 6
Launch week
The big moment · 6 checks
- 7
First 90 days
Keeping the momentum · 8 checks
A show we launched this way
"I was shocked at how much attention the show got including multiple features by Apple Podcasts. I could have never anticipated how powerful great cover art and buzz building would be."
Felicia Keller Boyle and Kristie Plantinga
Creators & Hosts, What Your Therapist Thinks
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