What Your Therapist Thinks
How a focused positioning shift and a consistent production system took a niche interview show from flat to compounding growth.
+340%
Monthly downloads
78%
Avg. completion
6
Months
The show had great guests but flat numbers. Episodes were inconsistent and the positioning was too broad to be memorable.
We narrowed the show’s angle to a single, defensible point of view and built a weekly production system so nothing slipped.
Downloads compounded month over month, and completion rate climbed as episodes got tighter.
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